Fashion Notes from London

In a recent December trip to London, we were pleasantly surprised to find a number of fashion events that month. Everything from the British Fashion Awards to Isabella Blow exhibition. The British Fashion Awards on December 2 gave their votes to Christopher Kane for Womenswear Designer of the year, Christopher Bailey for Menswear designer and … Continue reading

Vancouver shops make great seasonal window display

This year several Vancouver shops made an effort to have a different kind of seasonal window display. We have commented in the past about the importance of good window displays to encourage shoppers to visit your store. This year we spotted some more interesting window display.  Lululemon on Cambie and West Broadway had a more … Continue reading

Plenty gives you plenty plus more (Store Review)

We were quite attracted to the Winter Window Display at the Plenty Store on West Broadway.  What caught our interested was the beautiful textured display in the window and the winter poem written on the window in gold. Instead of the usual Christmas display, once again, Plenty chose to have a winter display. In a … Continue reading

Former Vivienne Westwood Intern uses Eco Prints

A look at a Vancouver Eco Designer’s  Fall/Winter 2012/13 Collection and Store on West 4th Avenue in Vancouver gives us insight into Nicole Bridger’s philosophy. The F/W collections were introduced on the stage at the Vogue Theatre in the form of an ethereal dance as part of Eco Fashion Week.  The dance was an interesting … Continue reading

Window display-Number one on consumer list of fashion influencers

In a survey of BC consumers, conducted by Ipsos Reid, consumers listed their sources of fashion information. The top four influences were: 1. Window-shopping 2. Street Fashion 3. Friends & family 4. Online research Window Displays being the number one fashion influencer, how do Vancouver’s fashion store windows stack up?  We were walking on W. … Continue reading

Store Review Jack & Jill on Granville Street, Vancouver

Review Store review is about the attractiveness of a store, the window display, mix of clothing/accessories, store layout and target market. Trend Fashion Marketing & Forecasting will be reviewing independent stores and small chains. Jack & Jill Jack & Jill started out as a small shop on south Granville Street in Vancouver. A sweet little … Continue reading

  • Enter your email address to follow this blog and receive notifications of new posts by email.

    Join 35 other followers